Fitria Ariyani, Josua Panatap Soehaditama, Sonya Sidjabat, Nunung Ayu Sofiati (Efi), Yosi Pahala. Determinasi Bauran Pemasaran: Analisis Peran Daya Beli Konsumen, Pesaing, Perilaku Konsumen dan Demografi Konsumen. JUMBIWIRA [Internet]. 2025 Apr. 19 [cited 2025 Dec. 6];4(1):11-26. Available from: https://jurnal-stiepari.ac.id/index.php/jumbiwira/article/view/1992